Category Archives: Uncategorized

Studio space for rent, now available in Cardiff Bay

We currently have a studio space available for rent at our Bute Chambers building in Cardiff Bay. Situated on the second floor – approximate size 850 sq ft / 80 sq m – will accommodate up to 10/12 people. It is fully set up and ready to occupy, furnished with desks, chairs, sofas and fitted storage units for filing etc. A shared meeting space that can be booked on a fair usage basis, communal kitchen, as well as male and female W.C.s. It is individually secured and alarmed, which works in conjunction with the building’s alarm system. RENT Is all inclusive of services & rates etc. To be discussed upon application. Viewing is by prior request only, please enquire for more information. jack@blacksheep.info  07771507811 Studio space for rent #Cardiff Cube-V3 Cube-V4 Cube-V5 LOCATION 103 Bute Street, Cardiff – 1st floor studio TO LET Cardiff is the principal commercial and administrative centre of Wales with an urban population of approximately 315,000 and in excess of 500,000 living within 10 miles of the City Centre.  The City enjoys excellent road, rail and air communications. Theses include the A470, A48 and A4232 which lead from the M4 to the City Centre, Cardiff Central Railway Station which is part of the Great Western Rail Network, and Cardiff International Airport. The property is located within the heart of Cardiff Bay approximately one mile south east of Cardiff City Centre.  Mermaid Quay Festival Shopping and Restaurant Complex, The Millennium Centre, The Welsh Assembly Building and Cardiff Bay Waterfront are all within the near vicinity. The Taff Crossing and the Butetown Tunnel which provides dual carriageway access to the M4 Motorway at Junction 33. DESCRIPTION  The available accommodation is situated to the first and second floors of a three storey property built at the turn of the last century. The offices benefit from wooden flooring, some with inset service boxes and central heating. Tea-point and W.C. facilities are provided for. The offices are available combined or individually on an all inclusive rent. There is also a boardroom facility to house 10 – 15 people available subject to prior booking. Street level view of the building Meeting room with space for 12 people Second floor stairwell LEASE These units are available to lease on flexible terms. Further details are available upon application. RENT Upon Application. This unit is leased with all services inclusive of rent.

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Selling Wales and the need for a stronger Welsh Brand

In the news this week is the report ‘Selling Wales: The role of agencies in attracting inward investment‘, that we recently designed for Cardiff Business School & Cardiff Business Partnership.
Selling Wales Report Cover
Having been shortlisted for a ‘Best of Welsh Design Award‘ at the Cardiff Design Festival in 2011, for the last report (Cardiff Employee Survey) that we created for them, we were recommissioned December 2011 to produce their latest report for CBP by author Dr Andrew Crawley, a research fellow at Cardiff Business School on the subject of selling Wales.

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To see the report, click here and you will be magically transported.

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‘Its design style and aesthetic of breaking down the data into bite-size chunks, follows on from our previously designed report, maintaining consistency and tone of voice’.
Neil Asher, Creative Director at Black Sheep. 

‘We love it!’ was the feedback we received from our client, Laura Davies, Director of External Relations at Cardiff Business School.

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Find out what BBC Wales had to say about the report and its findings here.
As well as what Cardiff Business School had to say here.

Studio space for rent, now available in Cardiff Bay

We currently have one studio space available for rent at our Bute Chambers building in Cardiff Bay. The studio is situated on the first floor – size 200sq ft aproximately and whether you are an established small business in need of more space or start-up company looking for your first office, it is suitable for one – five people. The studio is individually secured and alarmed, which works in conjunction with the building’s alarm system. It is let, part furnished if required, with up to five desks and a few storage/book shelving units for filing etc, a shared meeting space that can be booked via an online calendar (on a fair usage basis), communal kitchen, as well as male and female W.C.s.

RENT
Is all inclusive of services & rates etc. To be discussed upon application.

Viewing is by prior request only, please enquire for more information.
jack@blacksheep.info 
07771507811

LOCATION
103 Bute Street, Cardiff – 1st floor studio TO LET

Cardiff is the principal commercial and administrative centre of Wales with an urban population of approximately 315,000 and in excess of 500,000 living within 10 miles of the City Centre.  The City enjoys excellent road, rail and air communications. Theses include the A470, A48 and A4232 which lead from the M4 to the City Centre, Cardiff Central Railway Station which is part of the Great Western Rail Network, and Cardiff International Airport.

The property is located within the heart of Cardiff Bay approximately one mile south east of Cardiff City Centre.  Mermaid Quay Festival Shopping and Restaurant Complex, The Millennium Centre, The Welsh Assembly Building and Cardiff Bay Waterfront are all within the near vicinity.

The Taff Crossing and the Butetown Tunnel which provides dual carriageway access to the M4 Motorway at Junction 33.

DESCRIPTION 
The available accommodation is situated to the first and second floors of a three storey property built at the turn of the last century. The offices benefit from wooden flooring, some with inset service boxes and central heating. Tea-point and W.C. facilities are provided for. The offices are available combined or individually on an all inclusive rent. There is also a boardroom facility to house 10 – 15 people available subject to prior booking.

Street level view of the building

Meeting room with space for 12 people

Second floor stairwell

ACCOMMODATION
The accommodation briefly comprises:
(this image is a reference example of the finish of the available studio & desking, but not the one on offer)
LEASE
These units are available to lease on flexible terms. Further details are available upon application.

RENT
Upon Application. This unit is leased with all services inclusive of rent.

The Black Parade

Twigs, tinsel and lights


The Yuletide season has hit the pen this morning.

8 years & 24 million+ pieces of print later

With 100 heritage attractions in its care, Cadw is Wales’ counterpart to English Heritage and Historic Scotland. Its remit is to conserve, protect and promote the nation’s built heritage. Black Sheep have provided a comprehensive marketing support service to Cadw since 2001.

When we won the account, the existing brand communications were tired, outdated and ineffective. The brand required a dramatic refresh to re-engage with existing audiences whilst broadening its appeal to those yet to experience Cadw’s attractions.

Our core brief is to generate footfall to Cadw’s sites. We ensure Cadw communicates effectively with both its general public and trade audiences.

Traditional target markets include ABC1 empty nesters or families with children aged 7-12, usually tourists (domestic and international). We have worked hard to build on existing audiences to reach new potential visitors in line with Cadw’s widening access programme. This includes targeting local communities and other under-represented groups such as C2DEs and black and minority ethnic groups, as well as encouraging repeat visits. An ongoing programme of consumer research and focus groups ensures that we continue to identify and build relationships between new audiences and the Cadw brand.

Imagery is key.
Cadw already held an extensive library of photographs depicting sites in their landscapes. These are stunning images but lack a vital human element that allows the viewer to imagine themselves there. We expanded the library to include images showing real visitors (ordinary people) not posed, but engaging with the site. This delivers the brand promise of an inspirational day out with family and friends.


Membership Literature

Copy is also vital.
We moved away from historical textbook style prose to adopt a more widely accessible conversational approach. Using short-sharp sentences and avoiding jargon we are able to deliver educational content in an intriguing and stimulating way.


1/3 A4 site specific covers

7 page 1/3 A4 site specific leaflet

1/3 A4 site specific covers

Visual coherence is critical.
Cadw’s ‘product’ presents a particular challenge. There are 31 staffed attractions and over 70 smaller unstaffed monuments to represent each dating from a different period with its own unique story to tell. We created a brand system that allowed each of the sites to express its individual personalities whilst remaining undeniably part of the whole. Careful implementation is key to the brand’s success.
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Black Sheep is a creative agency, smack dab in the bleating heart of Cardiff Bay – nothing woolly about that!
Providing strategic and creative thinking: Advertising Campaigns, Branding & Logo Design, Direct-Marketing, Brochures & Graphic Design through to Print Buying to clients in Cardiff, South Wales.

A truck load of advertising